Digital

Within my role as Creative Lead at Tushy, I contributed to and led a wide range of digital initiatives, including performance ads, email and retention marketing, product page design, and social content for paid and organic channels. A core focus of my work centered on the brand’s website, where I designed and implemented landing pages, refined product detail layouts, and enhanced overall user experience through conversion-minded design. I often collaborated closely with the web team, developing A/B tests to gather learnings that would later influence our designs and strategy.

ROLE
Digital designer
UI/UX designer

DELIVERABLES
Website pages
Email
Paid and organic social

SHOUT-OUTS
Kaitlyn Peterson
Marina Carral
Vanessa Nguyen